Sometimes it’s just hard to think of anything to talk about in your Twitter account. So here are some starter ideas:
Links to interesting articles or web pages.
Announcements of new hires at your Marketing Consultants company.
Announcements of new clients.
New product or service announcements.
Interesting projects at your company.
Advice about your industry.
Commentary or opinion about issues in your industry.
Statements intended for other specific Twitter users.
Recommendations about other services or products (especially if they are provided by other Twitter users on your followers list).
Announcements about upcoming events or sales.
Sales messages (but don’t overdo it!).
The main thing is just to log in to your account multiple times per day and say SOMETHING.
If this is difficult for you, I advise you invest in Tweet Later, which will allow you automate your account so that it updates itself.